How can we be better at In Memory fundraising?

Initially created and shared at IOF NW Conference 2018, this is a useful resource for In Memory Fundraisers containing tips and advice from professional fundraisers, including:

How we can build better relationships with bereaved supporters
Useful phrases to use in written and verbal communications
Examples of great In Memory campaigns
General tips and advice

Please add your own contributions by adding a leaf to this tree and growing our bank of ideas. This page will help us all to learn and grow, so feel free to visit whenever you are looking for inspiration or if you think of something else you'd like to share.